What Ts the Best Time to Post on Youtube? Secret Unraveled in 2024!
By Ankita Tripathy
09 August, 2021
Social MediaTechnology
Last Updated on: December 18th, 2024
If you want to be successful in the world of video content, YouTube is the best platform. However, you must post your videos strategically and tactically to increase the feed on your content.
The best time to post videos on YouTube is equivalent to how popular your content will be.
It does not matter if you are a social media influencer or a digital marketer working on behalf of a company. If you know the best time to post on YouTube, your marketing objectives will likely become successful.
Does Posting Time Matter on YouTube?
The first question that may crop into the mind of any individual is whether posting time matters on YouTube.
Yes, it does matter, provided you have already posted relevant content on the topic to the audience. But by posting the relevant content at the right time, you can win early engagement.
Please remember that you need to work consistently to increase traffic and the engagement rate.
Reducing the bounce rate opens doors for generating leads and, finally, business turnover. Now that you get early engagement, YouTube can share videos more widely.
In the later sections, we will learn more about the best time to post a video on YouTube. Hence, timing matters when posting the right video on YouTube.
Understanding YouTube’s Algorithm
Just like you, thousands want to start a YouTube channel to kick-start their campaign.
Everyone would say it’s a great idea with lots of promise. However, as you learn about the best time to post on YouTube shorts, you also need to understand the YouTube algorithm.
The YouTube algorithm is a set of instructions that are designed to process video content. It is also associated with content like description, engagement, etc.
The goal of YouTube is to increase customer retention and keep users watching videos for a long time.
Since 2015, YouTube has optimized for the satisfaction of the viewers. This is done by surveying the users as they watch content. However, the question is, how does YouTube determine satisfaction?
Firstly, it sends out surveys each month, and millions of them ask for feedback on a particular video.
It also pays attention when the users click the “Not interested” option on the videos.
What Is The Best Day, And When Is The Best Time To Post Videos On YouTube?
There are third-party services that use different YouTube analytics tools to check the best time for video uploads.
The best days to post YouTube videos will be from Fridays to Sundays. The reason is evident because starting Friday, the weekend starts, and we are likely to surf social media channels the most when we know we have a few days off ahead.
The purpose of posting videos on YouTube on the right day and at the right time will ensure a high level of audience engagement.
The number of likes, comments, shares, subscribers, and views will increase when you follow the correct YouTube statistics.
From 5 PM to 9 PM will be the best time to post on YouTube. However, Sundays are optimal, so the timing is slightly different for Sundays than the rest of the weekdays.
So, on Sundays, if you post after 8 PM or post it between 5 AM and 11 AM, there are high chances of getting the most views on your video content.
However, we don’t recommend that just because there are high chances of getting the most views from Fridays to Sundays, you won’t post on the rest of the weekdays.
Indeed, you can post on YouTube on weekdays, but you must do it early in the morning.
People wake up by that time and maybe stay interested in enjoying their breakfast with a light mood video content. You can also consider 2 PM-4 PM the best time to post on YouTube on weekdays.
Because that will get you good views, people most likely have their lunch break during that time or take a slight pause from their work, so post it at the right time to get the maximum views.
Benefits of Posting Videos on YouTube at the Best Time
Generally, YouTube videos pick up the most views within the first two days of being posted.
So, you must remember the best time to post on YouTube if you want to ensure your videos get the maximum number of views and comments.
For example, the second-busiest day of your YouTube channel might be the day prior to its busiest day, so post on that day. It will ensure your content is there on YouTube on the two most active days of your channel.
Now, you can also try to post the video a few minutes before the peak hours start. It will make your videos searchable content, and in that way, they will generate better views.
Nevertheless, if you post it just when the rush hour is about to start, users will not find it when searching for it because your video is still being uploaded. So, to make it searchable content, post it at the right time.
But be careful. It’s not that posting it at the right time will make your YouTube videos go viral. The most important thing is to create original and quality content before identifying the best time to post on YouTube.
We are stressing the importance of posting it at the right time because sometimes, even the most potential videos don’t generate enough views. It mostly happens because of some technical errors, and we consider that unfortunate.
That is why we are informing you of the best time to post on YouTube so that good content gets the number of views it deserves.
What are Some Other Ways to Ensure High Views on YouTube Videos Besides the Time?
Besides knowing the best time to post on YouTube, you can add an intro video to ensure a high amount of views. A short intro clip will make your followers understand what kind of content you produce. In addition, it will increase your branding effort because users will easily recognize your video.
You can also communicate better with the intro videos.
Talk about your social media handles, website information, personal information, and anything else you consider necessary for your channel in the intro videos. If you are confused about the intro videos, always use traditional video templates.
If you are a lifestyle content creator, make sure the cover page has a picture associated with your lifestyle content.
Similarly, if you are a tech content creator, use shapes and fonts or music associated with the tech industry.
Like YouTube intro videos, YouTube outro videos are also essential for your channel to ensure that your video gets the deserved views. Ensure the outro videos outshine your personality, and it is better to be consistent while making this.
You can experiment with the intro video and the content. However, being consistent during the outro videos is helpful.
Sometimes, YouTubers forget that they start and end videos with entirely different notes.
And that is something that discourages the audience.
So, besides knowing the best time to post on YouTube, you must also look after these minute details.
What are the Benefits of Pursuing Your Career as a YouTube Influencer?
As a small business owner, you must think continuously about several ways to get your products or services in front of as many people as possible. Below, I will discuss the benefits of pursuing your career as a YouTube influencer.
1) Tap Into the Horde of YouTube’s Traffic
Recently, the rate of online videos has been exponentially high. This means that more than 4 billion videos are viewed regularly. If you are using YouTube videos for your business, you can easily reach a large audience base. These are applicable in creating videos and advertising other people’s videos.
- Recently, YouTube has been the second largest search engine and the 3rd most visited website globally, behind Facebook and Google, respectively.
- More than 1 billion people visit YouTube across the globe every month.
- Every 60 seconds, more than 100 hours of videos are uploaded regularly on this social media platform.
2) Your Content Never Dies
Using YouTube videos for business will help you repurpose the content that you have already created. This usually happens without spending a lot of time or investing much effort in expensive equipment.
Furthermore, repurposing content is one of the effective ways of content marketing. This will help you reach out to many audiences who love that content.
3) Grow Your Audience Across the Globe
One of the most significant benefits of pursuing your career as a YouTube influencer is to grow your large base of audiences across the globe.
In this case, if you are creating a consistent video, it will open the doors to new visitors.
You can easily reach worldwide audiences through YouTube, even speaking only one language.
4) Build Your Email List On Youtube
Another one of the most significant benefits of using social media platforms like YouTube is to build your email list on YouTube.
In this case, making videos on the YouTube platform will make it easier to build your email list.
Wrapping It Up
In this article, we have let you know some of the best times to post videos on YouTube. The booming popularity of YouTube makes many individuals and business owners realize that it is the right platform to market their products and services digitally.
So, use this platform well and make sure you make the most of it by posting content on it at the right time.
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